24 Must-Have WordPress Plugins for Business Websites

As a seasoned WordPress expert with over 15 years of experience, I’ve witnessed firsthand the transformative power of plugins in elevating business websites to new heights. With over 59,000 WordPress plugins available, it can be daunting to navigate and choose the ones that truly matter. That’s why I’ve meticulously curated this list of 24 must-have WordPress plugins for business websites, each carefully selected for its ability to enhance SEO, security, user experience, marketing, and overall functionality.

My approach is to provide you with a curated list of plugins that have a proven track record of success, offering a blend of essential tools for beginners and advanced options for experienced users. Think of this as your ultimate WordPress toolkit, designed to streamline your website management and empower your business to thrive online.

Why Use WordPress Plugins?

Before diving into the plugin recommendations, let’s address the question: Why are WordPress plugins so crucial for business websites? Here’s the breakdown:

• **Functionality Enhancement:** WordPress plugins provide the building blocks for features that are not natively included in WordPress’ core functionality. Whether you need to add contact forms, manage memberships, optimize SEO, or integrate with marketing tools, plugins offer a wide range of solutions.
• **Time and Cost Savings:** Building custom features from scratch requires significant time and resources. WordPress plugins allow you to avoid this overhead, letting you quickly implement features and focus on other aspects of your business.
• **Flexibility and Customization:** WordPress plugins empower you to tailor your website to your unique needs and brand identity. They provide a range of customization options, allowing you to fine-tune everything from website appearance to user interactions.
• **Community Support:** The vast WordPress plugin ecosystem boasts a strong community of developers and users. This means you’ll have access to readily available documentation, support forums, and updates that keep your plugins secure and functioning optimally.

24 Essential WordPress Plugins for Business Websites

Now, let’s get into the heart of the matter – the 24 must-have WordPress plugins that I recommend for any business website. I’ve categorized them to make it easier for you to find the tools that align with your specific needs.

1. WPForms – The Ultimate Form Builder

Every website needs a robust contact form, and WPForms stands as the king of WordPress form builders. Its intuitive drag-and-drop interface makes creating any type of form – from contact forms and subscription forms to order forms and surveys – a breeze.

With 1,900+ pre-built form templates and stunning themes, WPForms simplifies form creation. It integrates seamlessly with popular marketing and payment platforms like Stripe, PayPal, Square, and Authorize.net, enabling you to build powerful forms in minutes.

Beyond the basics, WPForms offers advanced features that set it apart: conversational forms, lead forms, form landing pages, user journey tracking, form abandonment recovery, geolocation tracking, GDPR compliance, custom WordPress user registration forms, login forms, and more. We use WPForms on WPBeginner and all of our other websites.

WPForms Lite, the free version, provides a great starting point for basic forms. However, the Pro version is where the real power lies, equipping you with all the necessary tools to elevate your lead generation efforts.

For a more in-depth look, check out our WPForms review.

Alternative: Formidable Forms is a robust alternative for those requiring advanced solutions.

2. All In One SEO (AIOSEO) – Master Search Engine Optimization

SEO is the foundation for driving organic traffic from search engines. While WordPress is inherently SEO-friendly, there’s always room for improvement. All In One SEO (AIOSEO) is a top contender in the WordPress SEO plugin realm, trusted by over 3 million websites.

AIOSEO provides a comprehensive solution for on-page SEO optimization. It guides you through the process of adding SEO titles, meta descriptions, keywords, generating XML sitemaps, connecting your site to Google Search Console, and optimizing for social media.

Recent additions include powerful features that can enhance your SEO ranking further: a content optimizer with a TruSEO score, author SEO, heading analyzer, FAQ schema, review schema, and a custom schema generator to add all other schema markup.

AIOSEO has even added an internal linking assistant that automates the process of internal linking to boost your SEO. No other SEO plugin offers this feature.

AIOSEO also includes a built-in search analytics dashboard and keyword rank tracker to monitor the results of your SEO strategy. For a complete SEO setup guide, check out our AIOSEO setup guide and the ultimate WordPress SEO tutorial for beginners.

While AIOSEO has a free version, the Pro version unlocks even more powerful features, including WooCommerce SEO, local SEO, smart schema, video sitemaps, news sitemaps, a smart redirect manager, 404 detection and fixing, and advanced breadcrumbs.

For a 50% discount on the Pro version, explore our All In One SEO coupon.

Bonus: AIOSEO offers two powerful tools for further boosting search engine rankings and organic traffic:

• SEOBoost – This AI-powered content optimization tool simplifies content research, planning, writing, and SEO optimization. It also provides a full content management system to streamline collaboration and a media planner with unlimited access to free stock photos.
• LowFruits – This easy-to-use keyword research tool helps you discover low-competition keywords that you can actually rank for. You can also track your keywords’ rankings and identify backlink opportunities.

Alternative: Yoast SEO is a solid alternative to AIOSEO.

3. Duplicator – Your Site’s Guardian Angel

Duplicator is a top contender among WordPress backup plugins. With Duplicator, you can set up automated backups and securely store them in remote locations like Google Drive, Dropbox, Amazon S3, FTP, and OneDrive. Restoring your site from backups is equally straightforward.

Additional features include multisite support, archive encryption, recovery points, and a simple migration wizard. A free version of Duplicator is available, making it an accessible option for getting started.

Backups are indispensable, making Duplicator a must-have for any WordPress blog or website.

For further insights, check out our Duplicator review.

Alternatives: UpdraftPlus, BackupBuddy, BlogVault, and VaultPress (Jetpack Backups) offer excellent alternatives.

4. SeedProd – Design Mastery Without Code

SeedProd empowers you to customize your website’s design and build custom pages without touching a single line of code. It’s a leading drag-and-drop page builder for WordPress, beloved by business owners who want to create stunning landing pages in minutes, without hiring developers.

SeedProd offers a variety of beautiful, pre-designed templates to choose from or you can build fully custom layouts from scratch using its user-friendly drag-and-drop page builder (no coding required).

You’ll find templates for landing pages, sales pages, thank you pages, webinar registration pages, coming soon pages, maintenance mode pages, 404 pages, front-end login pages, and more. SeedProd features a smart design system that lets you reuse elements to save time instead of repeating tasks. Define color palettes, font combinations, page templates, custom blocks, sections, and more.

SeedProd boasts a powerful set of blocks, widgets, and features you’d expect from a robust page builder: opt-in forms, social profiles, countdown timers, contact forms, buttons, pricing page blocks, various content blocks, and more.

SeedProd also offers a powerful AI site builder to accelerate the content creation process. Use it to instantly generate engaging site copy and high-quality images.

In addition, SeedProd provides built-in subscriber management and integrates seamlessly with third-party email marketing services and CRM software. One of its key advantages is that SeedProd works with any WordPress theme, so you don’t need to modify your existing theme to create custom designs.

SeedProd offers a free version to get you started. Explore our SeedProd review for a comprehensive look.

Alternatives: Thrive Architect, Beaver Builder, Elementor, and Divi page builder plugins provide fantastic alternatives with powerful features. You can also explore CSS Hero for theme customization.

5. MonsterInsights – Unveiling Your Audience Insights

MonsterInsights is the top Google Analytics plugin for WordPress. It seamlessly connects your site to Google Analytics, giving you a clear understanding of how people are finding and interacting with your website.

The beauty of MonsterInsights lies in its ability to present key statistics in easy-to-digest reports right within your WordPress dashboard. Discover your most popular site pages and posts, track contact form conversions, see which pages users visited before making a purchase, and more. Then, optimize your site accordingly to increase traffic, subscribers, and revenue.

A recent addition is a powerful conversational AI feature that answers any question you have about your analytics. No more deciphering reports to find the data you need.

MonsterInsights has a free version, but the premium version is where it truly shines. For a 50% discount on MonsterInsights, check out our MonsterInsights coupon.

MonsterInsights is used by over 3 million websites. For a more in-depth exploration of this Google Analytics plugin, refer to our complete MonsterInsights review.

6. OptinMonster – Convert Visitors Into Customers

OptinMonster is a leading conversion rate optimization software that helps you transform website visitors into email subscribers and paying customers. This WordPress plugin and application accelerate your efforts to acquire more email subscribers and sales.

OptinMonster provides hundreds of high-converting templates to grab user attention, including WordPress popups, slide-ins, announcement bars, gamified spin wheels, and full-screen welcome mats. Each opt-in form and campaign template can be easily customized with its drag-and-drop builder.

OptinMonster’s powerful display targeting features enable you to personalize campaigns for each user, ensuring that the right message appears at the right time. This is an excellent solution for bloggers, business websites, and e-commerce sites. Essentially, if you’re looking to generate more revenue from your site’s traffic, OptinMonster is a must-have.

OptinMonster can help you recover abandoned shopping carts, convert site visitors, and grow your email list. Read these case studies to see how other businesses have achieved success using OptinMonster. We use OptinMonster on WPBeginner and our other websites.

A free version of OptinMonster is available if you sign up from within the plugin. For more information, check out our OptinMonster review.

Alternative: Thrive Leads is a popular alternative for creating popups within WordPress.

7. MemberPress – Build Membership Sites and Online Courses

MemberPress enables you to build online courses, communities, and membership sites using WordPress. It’s considered one of the best WordPress membership plugins available.

Create subscriptions and restrict content access for users based on their subscription plans. It seamlessly integrates with popular payment solutions like Stripe, PayPal, and Authorize.Net.

MemberPress is a premium plugin, offering a wealth of powerful features beyond the basics, including drip content, course management (LMS), quizzes, qualifications, group memberships, paid forums, robust access rules, and automation features. For detailed instructions, explore our guide on how to create a membership site in WordPress.

Connect MemberPress with popular email marketing platforms like Mailchimp and ConvertKit to engage with your customers.

MemberPress has helped generators earn over a billion dollars in revenue annually.

Alternatives: Thrive Apprentice and LearnDash are excellent WordPress LMS plugins for creating and selling online courses. Easy Digital Downloads is a great option for selling digital downloads like eBooks, software, and music.

Bonus: If you’re looking to add community features like discussion forums and groups to your WordPress site, check out BuddyBoss. It works seamlessly with MemberPress.

8. Constant Contact – Email Marketing Made Easy

Email remains one of the most effective and reliable marketing tools at your disposal as a business owner. It allows you to stay connected with users even after they’ve left your site. That’s why I encourage all business owners to start building their email list right away.

Constant Contact is one of the world’s most popular email marketing service providers. This platform makes it easy to build your email list and send beautiful email newsletters to your subscribers.

Constant Contact provides a quick and easy setup process, even for users with no technical background. It also integrates well with popular lead generators for WordPress, such as OptinMonster and WPForms.

Alternatives: HubSpot, Omnisend, Brevo (Sendinblue), and ConvertKit offer great alternatives for those seeking more advanced features, but they come at a higher price point.

9. Uncanny Automator – Effortless Automation

Uncanny Automator is the ultimate WordPress automation plugin. It helps you connect your website and other business tools to automate everyday tasks, saving you time and money.

Think of Uncanny Automator as the Zapier of WordPress, enabling your WordPress plugins and other business tools to “talk” to each other and work together more effectively. Uncanny Automator has a free version to get you started.

It integrates seamlessly with over 160 popular WordPress plugins and third-party platforms, making it easy to build automation recipes without hiring developers. You can create simple “if this, then that” style recipes on your WordPress site by selecting from 1,000+ triggers and actions (no coding required).

What’s even better is that you can connect two WordPress sites to communicate and interact with each other, without writing a single line of code. This is incredibly valuable for online shops and membership sites.

Here are some examples of how to use Uncanny Automator:

• Have two WordPress sites communicate with each other, one selling products and the other creating users and setting access.
• Create buttons that automatically create user accounts in WordPress or perform other actions.
• Add custom attributes to user profiles based on user actions.
• Trigger automation recipes in one plugin from an action performed in another plugin (e.g., use a WPForms submission to create an order in WooCommerce).
• Connect your WordPress site to business apps like Google Sheets, Airtable, Slack, Zoom, and more.
• …and much more!

For further information, explore our expert review of Uncanny Automator.

10. SearchWP – Enhance Your Site Search

SearchWP is a leading WordPress search plugin, designed to improve your site’s internal search, making it easy for visitors to find what they’re looking for.

Unlike the default WordPress search functionality, SearchWP indexes everything on your site, including post content, custom fields, ACF fields, content from text files and PDF documents, custom tables, custom taxonomies, custom post types, WooCommerce product attributes, and more. You can also create your own relevance scores and tweak the algorithm for greater flexibility, all without writing code.

SearchWP offers search metrics to understand what visitors are searching for, what they’re finding, and what they’re not finding. It can also add powerful features like live AJAX search for WordPress and integrates seamlessly with all major WordPress plugins, including WooCommerce, Advanced Custom Fields (ACF), Meta Boxes, Toolset, BigCommerce, Easy Digital Downloads, bbPress, and many more.

For a more detailed look at SearchWP, check out our review.

11. Sugar Calendar – Manage Events and Bookings

Sugar Calendar is one of the best event calendar and booking plugins for WordPress. It’s perfect for creating event schedules, handling bookings, and even selling event tickets.

Sugar Calendar provides a user-friendly dashboard to easily create and manage events from your WordPress site’s backend. Set start and end times, add event locations, schedule recurring events, choose date formats and time zones, and customize other event details.

You can also display the calendar on your site’s front-end using the pre-built Sugar Calendar block, enabling users to book appointments. Users can add events to their favorite calendars, including Google Calendar, Apple Calendar, and Microsoft Outlook.

An event ticket selling add-on is also available, allowing you to sell and collect payments for event tickets through Stripe or WooCommerce. For step-by-step instructions, check out our tutorial on how to create an event calendar in WordPress.

12. Smash Balloon – Social Feeds for WordPress

Smash Balloon is a WordPress social feed plugin used by over 1.75 million websites. It lets you display beautifully styled social media feeds on your WordPress site, boosting social proof, engagement, and followers.

Smash Balloon plugins include SmashBalloon’s Facebook Feed Pro, Instagram Feed Pro, Twitter Feed Pro, YouTube Feed Pro, and TikTok Feeds Pro, allowing you to create feeds from all the popular platforms. You can also use the Reviews Feed Pro to display online reviews from platforms like Google and Yelp or create a social wall to showcase content from multiple social platforms in one place.

Setting up these plugins is straightforward, with no coding required. They offer a wealth of built-in style and layout options for quick customization. Use the visual moderation tools to control which content is displayed or hidden, highlight specific posts, and show likes and comments.

Your social feeds update automatically, keeping your site fresh with new content. Even if social media goes down, the smart feed cache and backup system ensure your feeds stay up.

For a 60% discount on Smash Balloon plugins, check out our Smash Balloon coupon.

A free version of the Smash Balloon plugins is also available for displaying basic social media feeds.

13. WP Charitable – Fundraise with WordPress

WP Charitable is one of the best WordPress plugins for non-profits. It makes it simple to set up fundraising campaigns and collect donations from your WordPress site.

It comes with pre-built campaign templates and a user-friendly builder, allowing you to create high-converting fundraising campaigns in minutes. You can customize your campaigns with drag-and-drop blocks for donation forms, campaign updates, donor walls, donor comments, videos, social sharing buttons, and more.

WP Charitable provides flexible donation options to attract a wider range of donors. You can also build community with crowdfunding and peer-to-peer fundraising campaigns. In addition, it includes detailed analytics and reporting to track the performance of your fundraising campaigns.

Charitable offers a free version that lets you collect donations through Stripe and PayPal. However, upgrading to the premium version removes additional transaction fees and unlocks more payment gateways.

14. Pretty Links Pro – Link Management for Professionals

Pretty Links Pro is a leading link management plugin for WordPress. It makes it easy to manage your affiliate links and share them in a short, memorable way.

This is an ideal tool for affiliates, podcasters, and business owners who want to easily create short URLs within WordPress. Pretty Links Pro also helps automate your affiliate marketing strategy with a keyword replacement feature that automatically adds your affiliate links to blog posts.

Other powerful features include automatic rotating links, product displays, QR code generation, and split testing.

Alternative: ThirstyAffiliates is a fantastic alternative for affiliate marketers, featuring a wealth of advanced features, including Amazon integration. TastyLinks is another great alternative geared towards food bloggers.

15. WP Rocket – Lightning-Fast WordPress Performance

WP Rocket is a leading WordPress caching plugin that instantly improves your WordPress site’s speed and performance without requiring any technical expertise.

WP Rocket automatically turns on essential WordPress-recommended caching settings like gzip compression, page caching, and cache preloading. You can also enable optional settings like lazy loading images, CDN support, DNS prefetching, and minification to further improve page load times.

Most importantly, WP Rocket doesn’t wait for someone to request a page before caching it. It automatically crawls and builds your site’s cache, instantly boosting performance. WP Rocket also offers a free image optimization service called Imagify, which can further speed up your site. For more information, check out our Imagify review.

WP Rocket integrates with the Cloudflare API, Sucuri, and many other tools for better control over your caching settings. WP Rocket is the easiest and most beginner-friendly caching plugin available. The only drawback is that it’s a paid plugin.

Alternatives: SiteGround Optimizer, WP Super Cache, Airlift, and W3 Total Cache are free alternatives, but they are not as powerful or straightforward.

16. PushEngage – Reconnect with Your Visitors

PushEngage is the leading web push notification plugin for WordPress. It uses browser push notification technology to send targeted messages and updates to your site visitors.

Web push notifications, when used alongside email newsletters, can significantly improve engagement with your customers and increase site traffic. For WPBeginner, push notifications are consistently among our top 5 traffic sources. For more insights, explore our guide on using push notifications to boost return traffic.

PushEngage offers a comprehensive suite of features: drip campaigns, A/B testing, dynamic user segmentation, opt-in reminders, robust analytics, and goal tracking. For e-commerce sites, you can automatically trigger abandoned cart notifications, discount alerts, and inventory alerts. Bloggers and publishers can automatically send notifications to all their subscribers about new blog posts.

PushEngage works seamlessly with all site-building platforms, including WordPress, Shopify, and Bigcommerce. The PushEngage WordPress plugin makes it easy to enable web push notifications on your website.

One of PushEngage’s key advantages is that it doesn’t sell your data, unlike other providers in the industry.

Alternatives: OneSignal is a popular alternative, but it sells data in its free plan.

17. RafflePress – Grow Your Audience with Contests

RafflePress is the best WordPress giveaway plugin on the market. It allows you to instantly boost your site’s traffic, gain social media followers, and grow your email subscriber list with viral giveaways and contests.

RafflePress includes a giveaway builder that you can use to easily create giveaways with a drag-and-drop interface and pre-built, proven giveaway templates to capture your visitors’ attention. To enter your giveaways, visitors need to provide their email address, helping you grow your email list.

RafflePress incentivizes users to follow your social profiles and share the giveaway with their friends to increase contest entries. This boosts your social media engagement.

Word-of-mouth marketing helps you acquire traffic faster and more efficiently! This leads to more followers, more sales, and ultimately, more revenue!

You can easily connect everything, including social profiles, WordPress form plugins, and popular marketing platforms and CRMs. RafflePress offers a free version called RafflePress Lite. RafflePressPro is the premium version. WPBeginner users can get an additional 20% off by using the RafflePress coupon code: wpbeginner20.

For a more in-depth exploration, check out our RafflePress review.

18. Cloudflare – Secure Your Website

Security should be a top priority for every online business owner. Cloudflare provides a WordPress security plugin and web application firewall, arguably the best way to protect your site.

Cloudflare protects your site from DDoS attacks, malware file uploads, XSS attacks, brute force attacks, spam comment attacks, and basically any other type of attack. If you don’t have a firewall on your site, you need to add one immediately!

For a comprehensive guide on hardening your site’s security and protecting your business, check out our ultimate WordPress security guide, which includes step-by-step instructions for beginners.

Another benefit of Cloudflare is that it provides a free CDN, significantly speeding up your site.

While there are other security plugins available, like MalCare, Sucuri, Wordfence, and WP Activity Log, none can provide the same level of comprehensive protection as Cloudflare.

Note: WPBeginner recently switched from Sucuri to Cloudflare to make our site faster and more secure. For more details, read our post on why WPBeginner switched from Sucuri to Cloudflare.

19. LiveChat – Deliver Real-Time Customer Support

LiveChat Inc is a leading live chat support software for business and e-commerce websites. It’s incredibly easy to use and quickly adds live chat to your WordPress website.

LiveChat offers a wealth of customization options and includes a mobile app for on-the-go, real-time support. It integrates with existing support software, CRMs, email marketing, and other tools. Most importantly, it loads quickly and provides a great user experience.

The team behind LiveChat also created ChatBot.com, the top AI-powered chatbot software. You can use it in conjunction with LiveChat to ensure your users always receive the fastest response, with the assistance of AI + human support.

Alternatives: GrooveHQ, HubSpot, and Brevo Chat are other popular services that let you connect chat, CRM, SMS, Facebook, and email in one platform.

20. WP Mail SMTP – Solve Email Delivery Issues

By default, WordPress uses PHP’s mail function to send emails. The issue is that your WordPress hosting provider may not have this feature configured properly or may be blocking it to prevent abuse.

This essentially means that you and your users may not receive important email notifications from your WordPress site. WP Mail SMTP solves this by sending your WordPress emails through a proper SMTP mail server. For a more in-depth explanation, check out our post on how to fix the WordPress not sending emails issue.

Over 3 million websites use WP Mail SMTP, including WPBeginner.

Pro Tip: The paid version, called WP Mail SMTP Pro, comes with white glove setup, detailed email logging, and more. It essentially has a support staff that will set it up and connect you to use an SMTP service provider.

However, you can use the free version of WP Mail SMTP to connect with all major SMTP services like SendLayer, SMTP.com, Mailgun, Gmail, and more.

21. WPCode – Add Code Snippets with Ease

As you manage your WordPress site, you may find yourself needing to add code snippets to your WordPress header or footer for validation purposes, insert ad retargeting scripts, or for other reasons.

WPCode (previously known as Insert Headers and Footers) makes it easy to add code snippets to your WordPress site without editing your theme’s function.php file.

Beyond header and footer scripts, WPCode allows you to add custom PHP, JavaScript, CSS, HTML, and text code snippets. It features a built-in code snippet library where you can find all the most common code snippets for WordPress, ready to insert with a single click.

You can manage all your code snippets in one screen, organizing them with tags. The WPCode Pro version comes with powerful features like an AI snippet generator, code snippet version control (code revisions), device-based targeting for your code, the ability to add specific code snippets for particular posts or pages, deeper integration with conversion pixels, WooCommerce, Easy Digital Downloads, and other popular WordPress plugins.

WPCode is a project started by WPBeginner’s founder, Syed Balkhi.

Bonus: WPCode also offers Search & Replace Everything, a powerful search and replace plugin for WordPress. This is incredibly useful for bulk searching and replacing text, URLs, and images within your WordPress site.

It also includes an easy “undo” button in case you make a mistake. This is a must-have for your toolkit.

22. WPML – Go Multilingual with WordPress

WordPress doesn’t come with the ability to easily create multilingual websites out of the box. This is a challenge for businesses that need to cater to multi-lingual customers in different regions.

That’s where WPML comes in. It’s a plugin designed to make it easy to create multilingual websites in WordPress. It’s very user-friendly, SEO-friendly, and makes it simple to create content in different languages.

Alternative: TranslatePress is a fantastic alternative that is growing rapidly.

23. WooCommerce – Power Your Online Store

WooCommerce is the most popular e-commerce plugin for WordPress, used by over 5 million websites. It provides all the powerful features you need to create an online store.

In recent years, WooCommerce has established itself as the dominant e-commerce plugin for WordPress. It’s built by the team at Automattic, the company behind WordPress.com, Jetpack, and other popular services.

There’s now a robust WooCommerce ecosystem, including WooCommerce-specific hosting, WooCommerce themes, and WooCommerce plugins.

Pro Tip: If you’re looking to start an e-commerce store with WooCommerce, I recommend using SiteGround. Bluehost’s new eCommerce plans also offer over $1,000 worth of premium WooCommerce extensions (subscriptions, bookings, etc.) for free.

Here are some other plugins I recommend for growing your WordPress e-commerce site:

• TrustPulse – Instantly gain your customers’ trust with social proof and FOMO.
• FunnelKit (formerly WooFunnels) – Add sales funnel building and e-commerce automation to WordPress.
• Advanced Coupons – Helps you add loyalty programs, gift cards, and other advanced coupon features to WooCommerce.
• Stripe for WooCommerce – A free plugin that makes it easy to accept credit card payments in WooCommerce, as well as adding Google Pay, Apple Pay, and more.

For more suggestions, check out our complete list of the best WooCommerce plugins.

Alternatives: Easy Digital Downloads is a great WordPress e-commerce plugin for selling digital downloads. If you’re looking for a WordPress payment solution without setting up a shopping cart, WP Simple Pay is a great alternative to WooCommerce.

24. Nextiva – Business Phone System for Your Website

Nextiva is a leading business phone service that excels in both features and ease of use. Get a business phone number for your site with a variety of features, including advanced call routing, unlimited domestic calls for free, voicemails to email or text, online fax, and more.

The best part is that you can have calls forwarded directly to your cell phone from your business phone number. You can also set business hours so you’re not disturbed on weekends or after hours.

Their platform also offers CRM, live chat, online surveys, and other communication features. Everything is managed from a simple web-based dashboard, making it easy for small business owners to manage everything like a pro.

Nextiva’s VOIP is one of the most affordable, reliable business phone services that grows with your business.

Alternatives: RingCentral and Ooma are other highly recommended phone services and business VoIP providers.

Bonus Tools

Beyond the top 24 WordPress plugins and tools mentioned above, I also use and recommend these for better website management:

• WP Simple Pay – A simple WordPress payment plugin for accepting credit cards without setting up a full e-commerce cart. You can add Apple Pay, Google Pay, ACH debit, and more. There’s a free WP Simple Pay plugin available too.
• Thrive Quiz Builder – A powerful lead generation plugin for WordPress that lets you create interactive quizzes to acquire more email subscribers and increase user engagement.
• Broken Link Checker – A free plugin that scans your site for broken internal and external links and helps you fix them to improve your search engine optimization.
• Shared Counts – This social media plugin lets you easily add beautiful social sharing buttons to your site and display share counts to show social proof.
• Grammarly – An excellent grammar checker with a plagiarism detector, vocabulary enhancer, and more.
• PublishPress – A plugin that simplifies managing your editorial workflow in WordPress.
• Semrush – An all-in-one marketing toolkit for digital marketing professionals, featuring powerful tools for keyword research, backlink auditing, brand mentions tracking, keyword rank tracking, competitor analysis, and more.
• Antispam Bee – A great plugin for reducing spam on your website and improving your comment section. It’s particularly effective when used with Akismet to fight spam comments.
• Adobe Photoshop – Makes it easy to create blog thumbnails and images for your posts.
• AffiliateWP – I use this plugin on some of my e-commerce sites to add a referral program. It works seamlessly with WooCommerce and other e-commerce platforms (Alternative: Easy Affiliate).
• Google Workspace (formerly G Suite) – A collection of cloud-based productivity and collaboration tools, including email, documents, spreadsheets, and more. You can also set up professional email addresses.
• FunnelKit (formerly WooFunnels) – A sales funnel builder for WordPress, e-commerce marketing automation, and a lightweight CRM. It’s a fantastic alternative to ClickFunnels for WordPress.
• Thrive Comments – A powerful WordPress comment plugin for boosting user engagement with features like upvotes, user badges, comment subscriptions, and the ability to post from social sites.
• HeroThemes – The best WordPress customer support plugin for managing customer emails and support tickets directly from WordPress. You can also create a knowledge base to reduce the number of support tickets.
• WP 2FA – A plugin that adds two-factor authentication to your WordPress site. It helps improve WordPress security and is a great plugin made by the same folks who created WP Activity Log.
• Envira Gallery – I use this plugin to create better WordPress galleries with photo albums, sliders, tags, and other advanced gallery features.
• WPBeginner Pro Services – A platform for working with vetted WordPress developers for troubleshooting or customization (Alternative: Seahawk Media).

Conclusion

This comprehensive list of 24 must-have WordPress plugins is your starting point for building a robust and successful business website. Remember, not every business needs every plugin, but it’s common for businesses to use at least 15 to 18 of the solutions presented here.

I strongly recommend downloading plugins directly from the WordPress.org plugin directory or from the post directory, where they link to official plugin sites. Avoid any sites offering disabled WordPress plugins or themes, as they can pose security risks to your site.